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About Us |
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HISTORY
Our founders recognized
more than 65 years ago that an educated sales staff and professional
distributors can bring real value to those charged with cleaning and
maintaining commercial facilities. The training and education of
distributor sales people became the foundation for Multi-Cleans' on-going
growth and success in the decades that followed.
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The Beginning 1934-1946:
An $85 loan and a dream….
The roots of the company
started as the M&C Company back as early as 1934, where company founder
Norman McRae
and
Ed Coulter took out an
$85 loan to start making floor cleaning compounds and
machines to make the job of cleaning easier.
In McRae’s words “From my personal experience I was certain there could be
improvements in the compounds and in the machines as well-particularly from
the viewpoint of the men who worked with those machines.”
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Accelerating Growth 1946-1960:
The MULTI-CLEAN METHOD….
The company fully incorporated under the name Multi-Clean with the opening
of a new state of the art factory for manufacturing cleaning equipment and
chemical products in 1946. In 1952, Multi-Clean became a force in the
cleaning industry by acquiring General Electric’s Industrial Vacuum Cleaner
Division.
The company developed a distributor
training program built around the famed Multi-Clean METHOD which was
considered highly sophisticated at the time.
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Steady Growth 1960-1975:
Focus on Professional Distributors….
The company achieved
success by building a network of loyal distributors and investing in sales
training that showed how to bring people, machines, and chemicals together
to improve the process. The company was always cognizant about insuring
that there were not too many distributors serving any one area.
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HB Fuller Years 1972-1984:
Stability but lackluster growth….
In the 1970’s, Multi-Cleans' founders sold the company after receiving a
“too good to refuse” offer from Fortune 500 adhesives manufacturer, HB
Fuller Company. After nearly a decade, HB Fuller decided
Multi-Clean products did not fit into its core competency.
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Hako Minuteman Acquisition 1984:
The focus on Multi-Clean brand
chemical products….
In 1984, Multi-Clean was
acquired by Hako Minuteman, an up and coming American manufacturer of cleaning
equipment that was only 4 years old at the time. The company had ties to
the European cleaning equipment powerhouse HAKO, which wanted to enter the
American cleaning equipment market.
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A Time of Change 1984-2005:
Multi-Clean Brand Recognition….
Multi-Clean brand
equipment was slowly integrated into the highly successful Hako Minuteman
line over the next few years allowing the Multi-Clean chemical line to
expand and prosper. Chemicals with the name ‘Multi-Clean’ meant quality and performance
which allowed us to shed the Highland Park facility and purchase a modern
building located in Shoreview, Minnesota.
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Revitalization 2005-2010 and Beyond:
Building the Multi-Clean Brand….
Today, the Multi-Clean
brand consists of a comprehensive line of cleaning and floor maintenance
products sold exclusively through authorized distributors worldwide.
Revitalizing the brand is built upon the notion that delivering value means
going beyond the expected. That means forging partnerships with like minded
distributors that encourage their sales people to take on a consultative
role with their customers. Our tag line “Your Guide to Clean” embodies our
message of value with a foundation of offering the best Support, Training,
Education, and Products.
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True to our heritage,
Multi-Clean remains a company focused on the value that only a professional
distributor can bring to the cleaning process.
Why We are Different:
We believe that the best
way to maximize value is to deliver Multi-Clean brand products through
authorized distributors. We aim to be distinctly different than other
manufacturers that sell direct or through multiple distribution channels in
every market. By staying true to our selective distributor distribution
strategy, the value of the Multi-Clean brand is maintained and distributors
can earn a fair profit.
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Affiliations
Multi-Clean is a division of Minuteman International, Inc., and member of
the HAKO Group of Companies.
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